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Brown Mackie College — Dallas introduces iPad and eTextbooks to its students

Thursday, June 14, 2012

(Dallas, TX, June 8, 2012)   Brown Mackie College — Dallas, leveraging Apple’s state-of-the-art tablet technology, will introduce the iPad and eTextbooks to its students during the new school's first day of classes on July 2, 2012. The college's textbooks will be100 percent electronic textbooks (eTextbooks), and the iPad is the vehicle for delivering that technology.

"At Brown Mackie College — Dallas, we believe that we have a responsibility to help prepare our students for this ever-changing digital world," says Tod Gibbs, President of Brown Mackie College — Dallas. "The iPad will be the key digital tool in the growth and development of our students. This tool will also give our students comprehensive access to their instructors, expanded academic material and resources while enabling them to network with fellow students to enhance their educational experience."

With the iPad, students will be able to:
•    develop their acumen for working with technology
•    access their eTextbooks and electronic resources for study and research
•    carry multiple books on one device
•    access the student portal to see schedules, grades, student email, student accounts and transcripts
•    communicate easily with instructors and other students using email, iMessage, and FaceTime

With the iPad, instructors will be able to:
•    provide students with electronic handouts, presentations, and notes instead of printing or photocopying paper materials
•    access specific programmatic apps that may be utilized in the classroom
•    provide the students with greater flexibility in accessing their course work from anywhere

Brown Mackie College — Dallas is also providing an enhanced eTextbook experience by combining eTextbooks with the popular iPad. The iPad paired with eTextbooks will provide students with mobility, be more environmentally friendly, consume much less ink than printed textbooks, and will have social features that can't be accomplished with a traditional physical textbook.  Also, there are no books to buy because all electronic resources are included with tuition.

Brown Mackie College — Dallas is located at 2200 North Highway 121, Suite 250 in Bedford, TX. For additional information about the college, call 817-799-0500, toll free 888-299-4799, or visit

Brown Mackie College Dallas is one of 28 school locations of the Brown Mackie College system of schools (, which is dedicated to providing educational programs that prepare students for entry-level positions or to enhance their current professions in a competitive, rapidly-changing workplace. See for program duration, tuition, fees, and other costs, median debt, federal salary data, alumni success, and other important info.

Apple, the Apple logo, FaceTime and iPad are trademarks of Apple Inc., registered in the U.S. and other countries.

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Since Brown Mackie College is comprised of several institutions, see for program duration, tuition, fees, other costs, median debt, federal salary data, alumni success, and other important info.

Brown Mackie College is a system of over 25 schools located throughout North America. Programs, credential levels, technology, and scheduling options vary by school and are subject to change. Administrative office: 625 Eden Park Drive, Suite 1100; Cincinnati, OH 45202. Our email address is

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